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There are so many marketing tools available today, we find that clients are often overwhelmed and don't know what to use and when to use it.

We like to keep things simple, so we created our Sandwich Marketing™ concept to help you break it down into steps.

Think about it this way: You like hamburgers, but that doesn't mean you eat the same kind all the time. One day you may have a little patty from McDonald's, and another you may have a gourmet burger from a trendy restaurant. They're both hamburgers, but they fit different needs at different times with different budgets,

Check out our graphic below that breaks down the layers, and follow along with us as we help you build your own marketing sandwich through a series of upcoming blog posts.

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Spring Fever. Now's the time to focus some of that energy on your business.

This is the time of year that we're all opening windows, letting in fresh air, clearing out the stale air and cobwebs. Why not do the same with your business?

Here are 5 ways you can recharge your marketing with some of that Spring energy.

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Technology in marketing is definitely one of those areas in which "if you're not moving ahead, you're moving backwards."

Marketing is changing so quickly with the evolution of the internet that Tourism and Economic Development organizations are left with their heads spinning, not knowing what to do next.

The upside of this is that it levels the playing field for rural locations to compete more effectively. The key to winning is to stay ahead of the curve - or set the curve yourself! You can become the locality that everyone else looks to for "what to do."

Some of the things that our most aggressive clients are doing to win the marketing game include:

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It's a not-so-happy Friday when your workflow is interrupted by an unwanted internet skank like MacKeeper.

This morning, my browser (Safari) was hijacked by an annoying piece of malware called MacKeeper. Even after I closed and re-opened the browser, it kept redirecting to the same site, allowing me NO option to close or go around it.

If this has happened to you, here’s how to fix it.

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